Videos: Introduction to Salesforce Data Cloud
- What is Salesforce Data Cloud?
- AWS Summit San Francisco 2022 — Keynote Customer Speaker Salesforce
- AWS re:Invent 2022 – Introducing Salesforce Genie: A real-time platform for customer magic
Salesforce Data Cloud (Technical Documentation)
- Salesforce Data Cloud (CDP) Help and Training Documentation : https://help.salesforce.com/s/articleView?id=sf.c360_a_data_cloud.htm&type=5
- Trailhead (Trailmix) for Salesforce Data Cloud: https://trailhead.salesforce.com/users/mcguide2/trailmixes/get-started-with-salesforce-cdp
- Data Cloud Implementation Guides: https://help.salesforce.com/s/articleView?id=sf.Customer_360_implementation_guides.htm&type=5
Salesforce Data Cloud (Business Perspectives)
- Salesforce Data Cloud Homepage: Unlock customer data and actionable insights in real time, at scale: https://www.salesforce.com/products/genie/overview/
- Chapter 1: How to Build a Business Case for Data Transformation and a CDP (A series of practical step by step strategy guides) : https://www.salesforce.com/ca/resources/guides/how-to-build-a-business-case-for-digital-transformation-and-a-cdp/
- What Is Salesforce Genie?https://www.salesforce.com/blog/what-is-salesforce-genie/
Data Cloud: Community Resources
- Data Cloud Trailblazer Community: https://trailhead.salesforce.com/trailblazer-community/groups/0F93A000000Tz4ISAS?tab=discussion&sort=LAST_MODIFIED_DATE_DESC
- A Beginner’s Guide to Salesforce CDP (Silverline): https://silverlinecrm.com/blog/salesforce/the-ultimate-guide-to-salesforce-cdp/
- Guide to Data Cloud and Customer Data Platform (SalesforceBen): https://www.salesforceben.com/the-drip/complete-guide-to-customer-data-platforms-and-salesforce-cdp/
Analytics for Data Cloud
- What is Salesforce Data Cloud for Tableau? https://www.tableau.com/blog/what-is-salesforce-data-cloud-for-tableau
Integration with Data Cloud
- MuleSoft Accelerator for Financial Services (Optimize customer experiences with CDP)
- Streaming Data with Salesforce Data Cloud Ingestion API and MuleSoft: https://www.appcloud101.com/streaming-data-with-salesforce-data-cloud-ingestion-api-and-mulesoft/
Marketing Cloud: Salesforce Documentation
- Personalization (fka Interaction Studio) Financial Services Use Cases: https://help.salesforce.com/s/articleView?id=sf.mc_pers_use_case_finserv.htm&type=5< /li>
- How to Make Personalization Part of Every Financial Services Experience: https://www.salesforce.com/au/blog/how-to-make-personalisation-part-of-every-financial-services-experience/